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Caitlyn M. Smith
MARVEL Portfolio
DPA - Operationalization, Optimization and Automatization
Reviewing and getting thousands of licensed products out the door every year was far from easy when the only tools I had were an outlook inbox, an excel spreadsheet and reluctant participants on BOTH sides of the fence.
I decided that there had to be a better solution for everyone. So I went ahead and made one.
Marvel.com Re-Design and Content Management Systems (CMS)
Given something akin to the world's largest IKEA box, with no instructions, no idea how many pieces were in the box or what those pieces could do, our team was tasked with redesigning and repopulating every single page page on Marvel.com AND keeping all the comics and MCU fans happy with the outcome.
The outcome was a Webby Award winning site that still thrives.
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